Basics of Digital Marketing

                                                          Definition of Digital Marketing 

  Hi Guys so today we are going to learn about basics of digital marketing . Digital Marketing is basically marketing but on digital platforms like Facebook , Instagram , Google . Marketing basically means to promote a particular product or services also in other language The Term Digital Marketing refers to the use of Digital Channels to market product and services to reach to the consumers . This type of marketing involves the use of website , mobile devices , social media , search engines and other similar channels.

Digital Marketing became popular in 1990s. Digital Marketing is different from internet marketing. It is a broad field as we have to attract potential customers via email marketing , content marketing , social media platforms and much more. One of the biggest challenges for a digital marketer is to make his/her ad stand out amongst the other ads.